How do I set up my Google Ads campaign as a Handyman Service?

How do I set up my Google Ads campaign as a Service

Are you a Handyman Service looking to set up your Google Ads campaign? In this blog, we will discuss how you can efficiently create your campaign to reach your target audience and boost your business. Get ready to increase your visibility and attract more customers with these simple steps.

Define Your Handyman Service Campaign Goals

As a Handyman Service, setting up your Google Ads campaign is essential to reaching your target audience and growing your business. By following simple steps, you can increase your visibility and attract more customers efficiently. This blog will guide you through the process, helping you to boost your online presence and drive business growth.

Conduct Handyman Service Keyword Research

Conducting Handyman Service Keyword Research helps you understand what terms people use when searching for handyman services online. By identifying popular keywords in your area, you can Optimise your website and attract more potential customers. This research allows you to tailor your content to match the interests and needs of your target audience, increasing your chances of ranking higher in search engine results. By using relevant keywords provided by you, you can establish yourself as an authority in the handyman service industry and attract more organic traffic to your website.

Set Up Handyman Service Ad Groups and Ads

When setting up handyman service ad groups and ads, you need to ensure that they are relevant to your target audience. Use keywords like “handyman services,” “home repairs,” and “property maintenance” to attract the right customers. Create ad groups for specific services such as plumbing, electrical, and carpentry to make your ads more targeted. Use a compelling headline and offer a clear call to action in your ad copy. Keep your ads concise and informative, highlighting the benefits of your services. By setting up ad groups and ads tailored to your audience’s needs, you can increase the chances of attracting potential customers to your handyman business.

Create Compelling Handyman Service Ad Copy

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Set Your Handyman Service Bidding Strategy

When setting your handyman service bidding strategy, it’s important to consider factors such as your expertise, the scope of the project, and the budget of your customers. By understanding these key elements, you can tailor your bids to meet the needs of potential clients and stand out from the competition. Additionally, highlighting your skills, experience, and competitive pricing can help you attract more clients and win more bids. Keep in mind the importance of transparent communication, professionalism, and attention to detail when submitting your bids. By following these tips, you can enhance your chances of securing profitable projects and growing your handyman business.

Monitor and Optimise Handyman Service Ad Performance

Keep track of how well your handyman service ads are performing and make necessary adjustments to improve their effectiveness. Monitoring and optimising the performance of your ads can help you reach more potential customers and increase your conversion rates. By analysing data and making informed decisions, you can ensure that your ads are delivering the best results possible. Stay on top of your ad performance to maximise your return on investment and attract more business.

Use Ad Extensions for Handyman Services

Ad Extensions can enhance your Handyman Services ad by displaying additional information like phone number, location, and links. By using ad extensions, potential customers can easily find and contact you, leading to increased visibility and higher chances of conversion. Displaying relevant information upfront can make your ad more compelling and informative, helping you stand out from the competition. Take advantage of ad extensions to make it easier for customers to learn about your Handyman Services and get in touch with you.

Implement Handyman Service Conversion Tracking

When it comes to growing your handyman service business, implementing conversion tracking is crucial. Tracking your leads and conversions can help you understand which marketing efforts are working and which ones need improvement. By accurately measuring the success of your campaigns, you can make informed decisions to Optimise your marketing strategy and increase your ROI. Conversion tracking allows you to see which channels are driving the most leads and conversions, so you can focus your efforts on what works best for your business. With the right tracking in place, you can make data-driven decisions that will help you attract more customers and grow your handyman service business.


In conclusion, setting up a Google Ads campaign for your Handyman Service is crucial for reaching potential customers online. With Skyward Digital’s expertise in the industry, you can trust that your campaign will be Optimised for success. Schedule a free consultation call today to learn how we can help you achieve your business goals and attract more leads.


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Schedule A Free 30 Min. Discovery Call

Get in touch today to receive a $2000 free audit of your website, let us help you unlock your business’ potential!